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Amazon Click Fraud: A Detailed Guide to Prevent Wasted Ad Budget | by Nived Uthaiah P | SellerApp | Jan, 2025 | Medium

February 4, 2025: 10:53:04 AM, Posted on News By adambrooks

As the Amazon marketplace continues to grow, so does the pressure on sellers to ensure their products are visible through Amazon PPC (Pay-Per-Click) ads. Unfortunately, along with this growth comes a…

https://medium.com/sellerapp/amazon-click-fraud-a-detailed-guide-to-prevent-wasted-ad-budget-e5c4e0d8236e

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Amazon Click Fraud: A Detailed Guide to Prevent Wasted Ad Budget | by Nived Uthaiah P | SellerApp | Jan, 2025 | Medium

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» Amazon Click Fraud: A Detailed Guide to Prevent Wasted Ad Budget

» What is Amazon Click Fraud?

» How Does Amazon Click Fraud Affect Your Business?

» How Amazon Click Fraud Works

» Identifying Fraudulent Clicks

» Smart Strategies to Prevent Amazon Click Fraud

» Taking Action Against Amazon Click Fraud

» Final Thoughts

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🢬 1. Wasted Ad Spend

🢬 2. Inaccurate or Distorted Metrics

🢬 3. Disrupted ROAS

🢬 4. Stunted Growth

🢬 BotInduced Click Fraud

🢬 Manual Click Fraud

🢬 1. Unusual Click Patterns

🢬 2. High Click Count with Low Conversions

🢬 1. Constant Monitoring

🢬 2. Leverage IP Exclusion

🢬 3. Use Click Fraud Detection Tools

🢬 4. Geotargeting for Advanced Targeting

🢬 1. Report to Amazon

🢬 2. Legal Action Against Fraudsters

🢬 Published in SellerApp

🢬 Written by Nived Uthaiah P

🢬 No responses yet

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https://medium.com/sellerapp/amazon-click-fraud-a-detailed-guide-to-prevent-wasted-ad-budget-e5c4e0d8236e
Amazon Click Fraud: A Detailed Guide to Prevent Wasted Ad Budget | by Nived Uthaiah P | SellerApp | Jan, 2025 | Medium
As the Amazon marketplace continues to grow, so does the pressure on sellers to ensure their products are visible through Amazon PPC (Pay-Per-Click) ads. Unfort . . .

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